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GNAC Launches Online Store Through SquadLocker Partnership


WINTHROP, Mass. – The Great Northeast Athletic Conference is pleased to announce a new partnership with SquadLocker, which has become the exclusive online provider of decorated apparel for the GNAC. Fans can view the innovative online store at

As part of the agreement, SquadLocker's GNAC Online Store will offer co-branded and championship apparel to athletes, students, fans, parents and alumni of the league, which was formed in 1995. 

"SquadLocker's loyal client base trusts the company to design, decorate and deliver essential gear and apparel," said GNAC Commissioner Joe Walsh. "We are very much looking forward to provide GNAC fans with the highest quality standard of apparel." 

SquadLocker values the relationships it has established with partners, which includes the Division-III Southern Collegiate Athletic Conference, Sports Illustrated Play, SportsEngine, and USA Football. At the core of every partnership is a mutual commitment to provide more value to athletes, parents and the teams they participate in. 

"We are extremely excited to become the exclusive online store partner for the GNAC," said Glenn Cook, national sales director for SquadLocker, which is based out of Warwick, R.I. 

SquadLocker offers some of the most popular big-name brands, including Adidas, Champion, Nike, Sport Tek, and Under Armour. The partnership with the conference will lead to the unveiling of GNAC sport-specific championship apparel later this fall. 

About SquadLocker
From athlete to athlete, SquadLocker makes it easy to outfit any team or organization in two weeks or less. SquadLocker's instant online stores that never close serve up the world's best apparel and gear brands, decorated with your specific logos. Every store merchandising and logo design is custom and free. Every order is processed individually with no minimums. With user dashboard features like flexible fundraising, logo library, store management rights sharing and other cutting edge, time saving, program management tools, SquadLocker has changed the way Commissioners, Athletic Directors, Coaches, Parents, Captains and Club Leaders manage their group's decorated apparel and gear needs. All orders are fulfilled from SquadLocker's wholly owned state of the art facility in Warwick, RI using proprietary software and decoration techniques.  

SquadLocker is the official and exclusive online provider of gear and decorated apparel for Sports Engine and Sports Illustrated Play, a division of NBC Sports. The list of SquadLocker investors includes high profile groups such as Causeway Media Partners.

Founded in 1995, the Great Northeast Athletic Conference (GNAC) is an NCAA Division III association made up of 13 member institutions and over 3,000 student-athletes across the New England region. Each year, the GNAC sponsors and administers 20 championships, while balancing academic integrity, athletic opportunities and community involvement.