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Suffolk's Amy Barry Named 2018 GNAC SID of the Year


WINTHROP, Mass. – Amy Barry, Suffolk University's Sports Information Director, has been honored by the Great Northeast Athletic Conference (GNAC) as the 2018 GNAC Sports Information Director of the Year, the league announced Wednesday.

The annual honor, which was established in 2008, recognizes outstanding sports information professionals as chosen by SIDs in the conference.

"I am extremely humbled to receive this recognition from my conference colleagues," Barry said. "Necessary thanks goes to my talented GNAC counterparts who I could not succeed without. I thank the coaches and staff at Suffolk who make this job easier, the student-athletes who make gameday a joy to cover and Director of Athletics Cary McConnell, who always gives full support and encouragement."

Barry joined Suffolk's Athletic Department in 2015 and wrapped up her third year with the blue-and-gold in 2018. 

Through her short time in Beacon Hill, Barry has transformed Suffolk's Athletic Department through the visual and written word. She has given Ram Nation an insider's glimpse at multiple programs history and upcoming seasons through innovative designed media guides and redesigned for a more user-friendly, visually appealing look. Her branding skills helped engagement over the Rams' social media pages on Facebook, Instagram and Twitter, while her hashtag development of Ram Nation created a culture for the department. 

In addition to day-to-day and game-day tasks, she spearheaded two initiatives including Rams Reflections, a personal reflection from seniors and captains of Suffolk teams to share personal experiences from their student-athlete careers, and the department's involvement in the White Ribbon Day movement in 2017.

Barry's conference acknowledgement comes on the heels of national recognition as four of her publications gathered five awards in the 2017-18 College Sports Information Director Association's (CoSIDA) Publication & Design Contest. Among the bunch was the 2018 Softball Media Guide and the 2017-18 Men's Hockey Media Guide, which were tabbed "Best in the Nation" and "Best Cover," respectively.  The 2017-18 award haul gives Barry and Suffolk University six honors and awards in the national design competition over the last two years, all of which belong to Barry, for excellence in publications, writing and overall service to the media.

"The Suffolk Athletic Department is thrilled for Amy being named the GNAC SID of the Year," McConnell said. "It is exciting to see her receive the recognition she deserves. Her work over the past three years has been remarkable for the promotion of our student-athletes with cutting edge graphics, social media promotions … just all around first class professional work."

No stranger to Boston, Barry returned to Beantown after serving a one-year stint as Assistant Director of Athletic Communications at Columbia University. She brought with her four years of Division I experience in the athletic media relations field.

During her time in the Big Apple, Barry was the media relations contact for several sport teams including the men's and women's fencing programs, who not only captured their respective 2015 Ivy League titles, but also combined for the 2015 NCAA Fencing Championship. She was also the media contact for the 2015 Ivy League champion men's tennis team, women's basketball, women's tennis and women's volleyball teams. Barry led the effort to bring behind the scene footage of select athletic events to Lions fans and was the author and statistician behind each of her sports broadcasts. Atop of her sport-specific responsibilities, she was the key ingredient in enhancing the Lions social media presence on Facebook, Instagram and Twitter. Barry led the athletic department's social media drive on the University's Giving Day in October 2014 to help the department raise over $2 million dollars. 

Barry's roots in the field came way of Columbia's Ivy League foe, Harvard University, where she worked as an Athletic Communications Assistant for the 2013-14 athletic year. While working with the Crimson, she aided the Office of Athletic Communications who produces content for one of the largest Division I athletic departments in the country. Along with assistant in the publicity for basketball, football, ice hockey and lacrosse, she served as the primary contact for men's and women's fencing, coed and women's sailing, women's tennis, and men's volleyball. Barry also played an intricate role in growing Harvard athletics' social media platforms.

Prior to her role as an assistant, Barry interned with the Crimson's Office of Athletic Communications for two years where she contributing to her media relations efforts for a variety of Harvard's 42 varsity teams. In addition to day-to-day and game-day tasks, Barry played a key role at the 2012 NCAA Men's Lacrosse Championships hosted by Harvard at Gillette Stadium. 

The Manchester, N.H. product worked as Sports Information Director of the Boston Blades, a professional women's hockey team in the Canadian Women's Hockey League, for the 2012-13 season. As the media liaison she produced various communication materials including media guides, game notes, press releases, while also keeping statistics at all the Blades home contests during their first regular and Clarkson Cup championship season.

A 2012 Magna Cum Laude graduate of Salem State University, Barry earned a Bachelor's of Science in communication with a minor in business. A four-year letterwinner for the Vikings' women's basketball team, Barry served as captain of the squad for two seasons, while also holding titles of President of the Student-Athlete Advisory Committee and Sports Editor of The Log. Her excellence on the court, in the classroom and community was rewarded upon graduation as a Silver Key recipient. Barry furthered her education at Southern New Hampshire University, where she completed her Masters of Arts in communications in December 2014.

Information Provided by Suffolk Athletics Communications.

Founded in 1995, the Great Northeast Athletic Conference (GNAC) is an NCAA Division III association made up of 13 member institutions and over 3,000 student-athletes across the New England region. Each year, the GNAC sponsors and administers 20 championships, while balancing academic integrity, athletic opportunities and community involvement.